Living Brand Award

Dieter Hallervorden
Written by Lenja Quint

We had always suspected that he was a brand, and what a brand! Now someone has officially recognized it. Yesterday evening, the WEIMER MEDIA GROUP presented him with an award at this year's Brand Gala.

 Dieter Hallervorden is Germany's modern Eulenspiegel, a living brand of witty humor, and there are witty humorists like rocks in the surf of German seriousness. Till Eulenspiegel, Wilhelm Busch, Kurt Tucholsky, Karl Valentin, Heinz Erhardt and Loriot prove that Germany is not only capable of producing poets and thinkers, but also comedians of stature. Dieter Hallervorden belongs in this category.


Laudator: Daniel Bahr, Member of the Board of Management of Allianz Private Krankenversicherung

Lenja Quint
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